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The Great Kennebec Ice Company makes and sells ice to the hospitality and beverage industry.

The Money Show’s Bruce Whitfield (broadcasting from the “Whisky and Spirit Live” festival at the Sandton Convention Centre) interviewed its founder Tom Steen.

Steen is developing craft ice.

Craft ice?!

Yes, craft ice, made from large blocks of ice similar to how ice was harvested from rivers in the early 1900s.

Interested (or baffled)? Listen to the interview in the audio below (and/or scroll down for quotes from it).

There’s a lot of benefit to craft ice…

Tom Steen, The Great Kennebec Ice Company

Tasteless ice doesn’t affect the taste of whisky.

Tom Steen, The Great Kennebec Ice Company

The top of a frozen river is always crystal clear.

Tom Steen, The Great Kennebec Ice Company

We can print logos onto the ice.

Tom Steen, The Great Kennebec Ice Company

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This article first appeared on 702 : Craft ice is a thing. And it’s coming to restaurant and bar near you

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